The market for fine chemical products such as adhesives and sealants, like other chemical products, is currently tilting towards developing economies. Data recently published by consulting firms and industry associations show that with the acceleration of industrialization, the BRICS countries Brazil, Russia, India, China and South Africa will dominate the global growth of adhesives and sealants. Although the growth rate has slowed down, advanced economies are still firmly occupying the commanding heights of technology and grasping the core technology of high value-added products.
David Nick, the head of DPNA International, a US consulting firm, pointed out that BRICS adhesives and sealants account for 24% of the world's total. At the same time, they have 43% of the world's population, and their contribution to global GDP is 30%. They represent a new economic order.
Nick estimates that the average annual growth rate of the BRICS adhesives and sealants market is 5.2%. Among them, the annual growth rate of the Brazilian market is 4.5%, and the Chinese and Indian market is 6%. The average annual growth rate of non-brick countries is only 3.2%. However, the average consumption per capita of the BRICS countries is also very different, with Russia accounting for nearly 3 kilograms, while India still has less than 0.2 kilograms.
DPNA research shows that the BRICS market is now more inclined to use low value-added adhesives and sealants. Nick said that most of the high-end adhesives in these areas are imported, but the proportions are very different. India's imports account for about 30% of the market's demand, while China's is close to 20%.
This phenomenon is changing. Some leading multinational companies have begun to build production bases in Brazil. Nick further stated: "As the demand grows, multinational companies will seek opportunities to produce more modern products in these countries. The increase in the production capacity of automotive components and other products will increase the demand for adhesives and sealants. Local manufacturers try to obtain transnational The company's production technology permits, or encourage them to build factories."
It is not only Nick that agrees with Brazil's rapid growth in this area. Ort & Boss's senior consultant, Scott Dietworths, pointed out that although China currently seems to have the most growth potential, Brazil's charm cannot be ignored either. The demand for adhesives and sealants in Latin America accounts for 7% to 8% of the world, half of which is in Brazil, which is 3% to 4% of the world. However, the per capita demand in Brazil is still at a low level, and the growth potential is huge.
Dietewks believes that demand for adhesives and sealants in the Brazilian market will increase from the current 345 million pounds to 445 million pounds in 2016. In addition to its high GDP growth rate, another important factor driving demand growth is the rapid rise of the middle class in Brazil and rising disposable income of residents. As a result, sales of consumer products have increased not only in automobiles and electronic equipment, but also Including packaging materials. "This is not just economic growth, but also shows the increase in purchasing power." Dieter Woks said.
Major areas of demand growth in the Brazilian adhesives and sealants market include cardboard and packaging, transportation and construction. In the next five years, Brazil's automobile production will increase at an annual rate of 4% to 5%. In addition, Brazil will also have a large-scale infrastructure construction expenditure, which does not include the World Cup and Olympic related venues and infrastructure. Dietewus stressed that while Brazil is not yet the largest market, it is currently moving in the right direction.
In contrast, mature markets have grown much slower. According to the 2011 Market Report of the American Adhesives and Sealants Committee, the North American market for adhesives and sealants was US$ 11.1 billion. Among them, adhesives were 9.4 billion U.S. dollars and sealants 1.7 billion U.S. dollars. The committee pointed out that the average growth rate of the North American market from 2012 to 2013 was 2.2%.
However, although the growth rate is far lower than that of developing economies, mature markets still occupy the commanding heights of technology and will continue to drive innovation. Dieter Wooks pointed out: "The continuous emergence of new requirements from large-scale original equipment manufacturers, and the demand from downstream users for providing customized products to different end-users will drive innovation, and high-end solutions in the aerospace field also deserve close attention. In the future, innovation may open up new and surprising directions."
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