Since the beginning of this year, most of the lighting stores in Nanning, Guangxi have appeared in the words of pavement transfer. In the impact of the big environment in 2016, some dealers turned down the store to protect the warehouse because they could not afford the store operation; some dealers chose to cooperate with the new store to operate the brand; the other dealers played a small The abacus, because there is a rent-free period in the new store, he said that 2016 is a difficult year, the environment is not good, the price of raw materials is rising, so everyone is looking forward to a good start in 2017. The practice of dealers Since the beginning of this year, most of the lighting stores in Nanning, Guangxi have appeared the word of pavement transfer. In the impact of the big environment in 2016, some dealers turned down the store to protect the warehouse because they could not afford the store operation; some dealers chose to cooperate with the new store to operate the brand; the other dealers played a small The abacus, because there is a rent-free period in the new store, they want to use the rent-free period to rush and fight. As a result, some old stores have been exposed to empty shops. Reasons for the downturn in the industry Shortly after the opening of the year, the price of raw materials rose. Many dealers have said that the industry is currently in a downturn for two reasons: The e-commerce platform has grown steadily and has had a lot of impact on physical stores. The price of the same lamp in the market is numerous, and it is expensive to buy expensive. The idea dealers can easily lose customers because they are looking for cheap merchants to buy. Although there are many bad things in the dark horses in adversity, there is still a good side. For example, since the opening of the Nanning Jufulong International Lighting City, Luo Gelang has shouted Hong Kong’s exclusive, Huimei cheap lighting supermarket, Rongshida. New members such as smart home lighting are stationed in the lighting city. At the same time, in the near future, Nanning Jufulong International Lighting City has added wholesalers such as pilot lighting, Kyle lighting, shouting and Huimei cheap lighting supermarkets on the wholesale line. Therefore, even if the environment is not good, there are still black horses who want to highlight the encirclement. The author believes that it is not difficult to make a profit, but in the case of fierce competition in the industry and so serious product homogeneity, how to do it, we must carefully study and strictly control each level.
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